What brings you to LaceUp?
We'll show you exactly what matters to you.
Stop losing families to the club across town.
Parents pay thousands per season and cannot see if their kid is getting better. LaceUp gives your club 60 second coach evaluations, parent ready progress reports, and club wide analytics, so every family sees the development they are paying for.
Start free. All features included. No credit card.
You manage the club. LaceUp develops the players.
Already use BYGA, TeamSnap, or SportsEngine? LaceUp isn't a replacement. It's the development layer those tools don't have.
Why We Built LaceUp
The state of youth soccer evaluation
Coaches, researchers, and parents have been saying it for years. Player development at most clubs is invisible to the people paying for it.
The US: Development second. Pay to play. Rehearsed drills heavy. Not enough tactical intelligence. Late specialization in skill.
— Jeremy Toohey (@Toohey_sp), View on X
29
Skills across 5 categories
< 60s
Full roster eval time
Free
All features included
The Problem
Player development is harder than it needs to be
Coaches evaluate from memory
Without a system, player assessments are inconsistent and subjective. Skills go untracked.
Players don't know what to work on
Between practices, players have no clear picture of what skills to develop for their age group.
Club directors can't see the big picture
No visibility into which teams are developing, which coaches are engaged, or whether development connects to results.
What Parents See
The Report Parents Actually Want to See
Every player gets a shareable Progress Report with a skill radar chart, national benchmark comparisons, and AI-recommended drills. Send parents a link. No app download, no login needed.
- Skill radar across 29 skills in 5 categories
- Benchmarked against U8 to U19 national standards
- Shareable link, anyone can view, no account needed
- Season-over-season growth tracking
DEVELOPMENT SCORE
3.9 Proficient
AI-Powered Development
Every Player Gets a Personal Training Plan
After each evaluation, LaceUp's AI identifies each player's biggest growth opportunity and recommends specific drills with video, so players know exactly what to work on between practices.
- AI identifies strengths and focus areas
- Recommended drills with video links
- Personalized to each player's skill profile
AI Player Insights
Strength: Declan's dribbling (4.5) is well above the U14 benchmark. His close control under pressure is a standout asset.
Focus area: Shooting accuracy (2.5) is below benchmark. Recommend wall-pass finishing drills 3x/week.
Recommended Drills
Wall-Pass Finishing Drill
4:32 · Progressive Soccer
1v1 Shooting Under Pressure
6:15 · Joner Football
How It Works
Three steps to structured development
Set Up Your Club
Upload your roster or build it manually. LaceUp organizes your teams, coaches, and players in minutes.
Evaluate in 60 Seconds
Coaches rate players against national benchmarks right from their phone, on the field, after practice. One skill, full roster, under a minute.
See Development in Action
Players see exactly where they stand. Coaches get training insights. Directors see the full picture across every team.
How It All Works
Simple input, powerful output
60-Second Coach Evaluation
How coaches feed the system. Rate your entire roster on any skill in under 60 seconds, right from the sideline with one thumb.
- Tap-to-rate interface
- Full roster in < 60 seconds
- Works on any phone
Dribbling, U14 Boys
3 of 4Club Analytics Dashboard
The director’s payoff: see development across every team, track coach engagement, and spot trends season over season.
- Team-by-team rankings
- Coach activity tracking
- Season-over-season trends
CLUB DEVELOPMENT SCORE
3.7 Proficient
67 players
↑ 0.3 this season
By the Numbers
Built on proven development frameworks
29
Skills tracked across 5 development categories
U8 to U19
Benchmarks based on national development frameworks
<60s
Per-skill evaluation time for a full roster
3
Standards: US Soccer, NSCAA, AYSO models
Get in Touch
Questions? We're here to help
LaceUp is free to try, no credit card needed. Reach out anytime and we'll get you set up.
Ready to develop better players?
Join competitive clubs that are proving player development with data.